The Logo
Milo Bebe's logo is not chosen at random; rather, it has a special meaning which links the founder's heritage to the purpose and meaning behind the brand.
It is a version of the 'Kanatica' symbol, which is a universal symbol used for thousands of years, dating as far back as 5300 B.C. In most places across the world, this symbol is linked to eternity, by protecting from evil spirits (Source: Vezba). The earliest findings of this symbol are linked to the Balkan region in Eastern Europe, often across artifacts such as embroidery, rugs and pottery.
Source: Rakodelie.bg
There are many variations and sub-components of this symbol, some of which is shown below. This includes the symbol chosen for Milo Bebe. The top left symbol represents engagement, the top right symbol represents wedding, and the bottom symbol represents family.
Source: Rakodelie.bg